Sinnaps redesign identity

Sinnaps redesign identity

Sinnaps is a management software for innovation processes.

Challenge

Logo Redesign by simplifying with subtle improvements.
Unify styles and create a Logo Identity Manual.

Solution

We conducted a very smooth redesign, readability looking to give the logo more character.

We simplify the background frames on the icon and improve the contrast of the shadows in typography.
Settings on kerning, gradients, scale and color range reduction (out of 5 based to 2 colors).

Corporate Identity

10/18/2014


  Richard Balet, Sinnaps Strategic Director, said about abeldb:




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