Identity design and packaging of three wholesale meat products.
Challenge
Create three identities and packagings for meat products.
For the three products we had to create an original image with a strong visual impact, especially when the boxes are stacked as they are designed to the wholesale market.
We should not use graphic references or illustrations that would make reference to the product, as it is the dominant trend of the sector.
- Gustas: imported beef,
- Guday: exclusive piglet and
- Daina: goatling extra quality.
Solution
Design and packagings three identities that share originality, impact and exclusivity, each maintaining its own independent entity.
